Pervasive Data MatchMerge Solution

Pervasive Data MatchMerge provides a comprehensive solution for inaccurate, inconsistent and duplicate data.  This problem is nearly ubiquitous, and difficult to resolve. This data matching and record merging solution leverages Pervasive Data Integrator™ as the underlying technology platform.  Data Integrator provides an extremely powerful and easy-to-implement data cleansing and standardization platform. 

Pervasive Data MatchMerge adds additional advanced and tunable algorithms for identifying potentially duplicate data, and an easy-to-use user interface to make "deduping" a breeze.  This powerful combination is a highly accurate and extremely fast solution for identifying and resolving duplicate data problems.

• Fast, precise results for immediate ROI
• Improved business efficiency
• Better reporting and business analysis
• One accurate customer view
• Successful marketing campaigns
• Fraud detection and prevention to eliminate high costs

Pervasive Data MatchMerge Solution is a comprehensive offering:

• High-performance response times that will also scale for large data sets
• Ability to match on any combination of fields in data sets such as names, addresses, company names and product names
• Data fields may be compared using any of the following algorithms: Levenshtein Edit Distance, Jaro, Jaro-Winkler, Jaro-Hef, Damerau-Levenshtein, Q-gram, Positional Q-gram, prefix, suffix and exact match
• Supported encoding methods:  Soundex, Refined Soundex, Metaphone, Double Metaphone and substring
• Ability to handle multilingual and international character set with full Unicode support
• Easy property configuration management to fine-tune the matching parameters
• Analysis output contains reason for matches as well as non-matches to facilitate downstream remediation
• The matching engine can be invoked from a process workflow or in an automated manner by using the API within the Pervasive Data Integrator
• Runtime engine supports Windows, Linux, HP-UX (Itanium), Solaris and AIX platforms
• Pervasive Data MatchMerge can also be used with Pervasive Data Profiler™ for bulk data testing
• Rich, context-filled user interface for merging duplicates

Benefits of a robust Pervasive Data MatchMerge solution

Pervasive Data MatchMerge allows you to identify data redundancies that cause inaccuracies in reporting and analytics. It can be used for identity resolution to reduce costly overruns for items such as mailing campaigns and other marketing efforts.

Identity resolution, address cleansing and matching on other key data points can help to combat fraud by correlating like records for easier analysis. The solution can quickly incorporate third-party data cleansing and standardization applications by using standards APIs.

The tunable fuzzy matching algorithms allow analysts to quickly iterate through multiple combinations of matching and scoring properties to achieve as great a degree of accuracy as your organization needs.

Business cases in which data matching can help:

• Marketing Campaign Management
• Fraud Detection and Loss Prevention
• Corporate Acquisition and Mergers
• Business Intelligence