Benefits
Eliminates the need to manually update systems when changes occur
- Automation offers a significant speed and cost savings advantage over manual techniques.
- There is no need for manual inputting of leads upon receipt, eliminating the risk of data entry error.
Rapid deployment – only required 5-6 hours to build the integration
- The code-free solution allows Med Journeys to quickly complete businesscritical integration project and benefit from an immediate return on investment
Automatic import of website leads into Salesforce prospecting lists resulted in shorter sales cycles and accelerated lead conversion
- Lead conversion time has decreased - what used to take a couple hours or days to do now takes as little as minutes. Automated emails to the prospects keeps them engaged at the time they are researching medical tourism options, and automated alerts to sales reps gives them a jump-start on the account. Because the sales process is tied into every key element of the company’s operations, executing deals is quicker and more efficient.
User interface allows client to access the portal to manage integration schedules and settings directly from within Salesforce
- Med Journeys can simply click a tab from within Salesforce to log into the Pervasive DataCloud Web service API for seamless access to managing their cloud-based integration.
Reduced costs
- Med Journeys’ prior approach required an employee dedicated to manually entering XML-formatted leads into Salesforce, which was time consuming, expensive, and error-prone. With Pervasive’s cloud integration, the company is realizing measurable ROI through reduced data entry processing costs, while also improving processing speed and accuracy. With manual processes replaced by automation, employees are empowered to accomplish their duties more efficiently and can be assigned to more productive roles.
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Faster Lead Response for Med Journeys
Med Journeys, a leading US-based medical facilitator, purchases leads from a Web-based lead generation service that provides a portal for prospective patients to request pricing information for medical procedures. The leads come in as live XML and Med Journeys was manually re-inputting the leads and related details in their Salesforce CRM, resulting in increased labor costs, data entry errors and time lags in responding to vital business opportunities. Med Journeys wanted to tie together various business processes to more efficiently enter, process and respond to these leads.
Med Journeys Leverages Pervasive DataCloud Services
Pervasive Software rapidly created an automated integration for Med Journeys that runs in the Pervasive DataCloud powered by Amazon Web Services™ (AWS). The process reads XML-format leads sent from the lead generation service and inserts them as an email template into Med Journeys’ Salesforce CRM. This is followed by an automated email that is sent to the prospect to let them know that they will be contacted shortly, while another automated email alerts the sales staff that a new lead has been assigned. Leads from both the US and UK are pulled through a Web service call that runs every 20 minutes.
Because Pervasive DataCloud leverages the elasticity and scalability of Amazon’s EC2, Med Journeys gets the benefit of an on-demand integration infrastructure that automatically scales up when lead flows surge and scales back down during lowervolume periods.
About Pervasive DataCloud 2
Pervasive Software now offers Pervasive DataCloud 2 to meet the needs of organizations large and small who want to include cloud computing and data services as a part of their IT infrastructure. Pervasive integration running on Pervasive DataCloud 2 can enable organizations to migrate or integrate even large amounts of data between on-premises and cloud endpoints within very tight timeframes.
Built on Amazon Web Services (AWS), Pervasive DataCloud 2 is geared to deliver rapid customer solutions. Not only rapid, Pervasive DataCloud 2 solutions are reliable, scalable and secure. With Pervasive DataCloud 2 on AWS, IT departments and developers now have the convenience of enabling on-demand data services without having to worry about hardware maintenance, software updates, etc.
What Pervasive DataCloud 2 Offers
Raw Engines and Workflow – Developers can use Pervasive Data Integration, Profiling and Pervasive DataRush™ engines, as well as our Workflow Designer.
Core Data Services – Developers can access Pervasive connectivity (adapters) to on-premise endpoints using Pervasive DataCloud agent technology. Also available are a Data Sort Service and Database, among other emerging services.
Rich Composite Data Services – Developers can provide data services that incorporate data loading, data matching, profiling, transformation data mining and analytics, including k-means, Levenshtein Edit Distance and Jaro.
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